Green Brand Identity

Project Overview 

We were so thrilled when we completed Brand Identity Design for Green Associates. The whole journey was into a transformative journey with the aim of revamping its brand identity, ensuring that their vision and mission shined through a refreshed digital presence. With the goal of being recognized as a reputable contender in the real estate industry, they opted for an upgrade that would signal trust and forward-thinking to their clientele.

Where did it come from?

With the trend every industry's business pattern changes and with that their way of presentation also get changed too. To redesign their brand identity we noticed they have a outdated design, inconsistent color and usage of elements. After analyzing their industry trend and competitors we found out, they are still behind than the trend. And we found out what we need to do further and what we can implement to their brand identity guideline.

Challenge

Green faced the challenge of creating a strong base in a saturated market. Our challenge was to craft a visual identity that not only stood out but also tied up the company's mission and vision. It was vital to research thoroughly to understand the strengths and gaps of their competitors' brand strategies and to adopt a design that resonated with ongoing industry trends.

Result

With the trend every industry's business pattern changes and with that their way of presentation also get changed too. To redesign their brand identity we noticed they have a outdated design, inconsistent color and usage of elements. After analyzing their industry trend and competitors we found out, they are still behind than the trend. And we found out what we need to do further and what we can implement to their brand identity guideline.